About Us
Our Story
Kindlein means “little one” in German — and it was born from a simple idea: to bring joy and comfort to parenthood, one good night's rest or peaceful moment at a time.
After great success in Germany and across Europe, we knew we had to bring it to Southern Africa — so that families here could enjoy the same benefits, at half the price.
Inspired by the little ones in our lives and the challenges faced by sleep-deprived parents, we introduced Little Dreamer — a motorized baby hammock that helps babies sleep and gives parents a break.
And from there, our story began.
Mission
Our mission is to bring comfort and ease to you and your little loved one.
We want to give every family the opportunity to be the happiest and best version of themselves. For many, that starts with better sleep—helping parents feel more rested, present, and able to cherish every waking moment with their little one.
We truly hope and are confident that our products will bring you and your precious baby many countless hours of comfort, relaxation and most importantly good and peaceful sleep.
Vision
At Kindlein, our vision is to create a world where babies and parents experience comfort, safety, and peace of mind every day. Our vision is to grow our range of baby products that promote better sleep, easier routines, and joyful moments for the whole family.
We are committed to designing and delivering cozy sleep essentials that promote better rest for babies to soothing solutions that help parents sleep peacefully. Every item is chosen with your family’s comfort, safety, and happiness at heart.